Understanding Video Analytics
Online video is slowing becoming ubiquitous – used more and more by publishers to promote their products and services to their customers. So how do you measure just how ubiquitous it has become? Our...
View ArticleMobile platforms for video: understanding where and when
Here at LongTail, we have a unique opportunity to observe and understand how video is being watched over the Internet. Our popular video player (JW Player) and video hosting platform (Bits on the Run)...
View ArticleIntroducing Our Newest Online Video Player Update – JW Player 6
Today, we are proud to announce the public release of JW Player 6! JW6 is JW Player’s biggest update yet, containing tons of new and enhanced functionality for our online video player. This blog post...
View ArticleAnalyze this! – How to use JW Player’s API with Google Analytics
In this age of information, analytics are king. Content providers like to know how their products are being used and when people are using specific features. It comes as no surprise that many...
View ArticleJW at Scale: Or How I Learned to Stop Worrying and Love Skew
JW Player introduced analytics as a major feature with JW6 in 2012. This allowed us to offer publishers insights into who was watching their content, including device, geo and video data. Adoption of...
View ArticleFast String Matching for Analytics Quality at JW Player
At JW Player our analytics pipeline currently receives 4M pings per minute at peak times, providing the basis for insights to the publishers on our dashboards. Recently we have moved some of our...
View ArticleHive with Tez on EMR
Over half a billion videos are watched on JW Player video player every day resulting in about 7 billion events a day which generates approximately 1.5 to 2 terabytes of compressed data every day. We,...
View ArticleGrow Your Audience With Our New JW Player Real-Time Analytics
In the new JW Player Analytics Dashboard, we’ve changed the way we analyze data in an effort to empower you with the information you need to grow. FEATURE SPOTLIGHT: Your New ‘Right Now’ view In the...
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